WWF | Hora do Planeta | Darth Fladder
Terça • 10 de Março • 2009
Tanto falamos aqui no blog sobre a magnÃfica campanha Hora do Planeta 2009. Para quem não está por dentro do que se trata, Hora do Planeta 2009 é um movimento mundial de combate ao aquecimento global que acontecerá pela primeira vez no Brasil. Trata-se de um ato simbólico que será realizada no dia 28 de março, das 20h30 à s 21h30, e pretende contar com a adesão de mais de mil cidades e 1 bilhão de pessoas em todo o mundo. Onde nesse curto perÃodo de tempo, todos devem apagar as luzes de sua residência em um gesto para salvar o planeta. Utilizando esse “apagão” sugerido pela campanha, associado ao famoso “lado negro da força”, do clássico Star Wars, a agência Germaine Brussels, da Bélgica, criou alguns cartões postais bem bacana. O objetivo é atingir o público jovem, mostrando o Darth Vader apreciando a beleza da natureza de uma forma bem engraçada, seguindo o conceito de que o “lado negro da força” salva o planeta. Divertido! Vale a pena o post. Clique na imagem abaixo para aumentar.
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